Music First, Content Second? ft. Bassjackers’ Ralph
Description
Is music still the foundation of your artist career, or has content taken over?
In this episode, Ralph from Bassjackers and I talk about the tension every DJ and producer feels today: creating music vs creating content.
From viral ideas to vlogs, unreleased tracks, DJ support and dealing with stage anxiety, this episode is a real look at what actually moves your career forward in 2026.
Chapters:
(00:00 ) Intro
(09:09 ) Virality vs real fans
(13:02 ) DJ support as real reach
(16:33 ) Making your “weird” bigger
(23:48 ) Authentic brand pillars
(25:55 ) Finding your content pillars
(29:38 ) Community Q&A
(30:06 ) Tools for visuals
(31:51 ) Dimitri Vegas & audience
(35:07 ) Remixes & evolving sound
(41:00 ) Stage anxiety
(45:17 ) Vlogs: worth it?
(47:22 ) Posting unreleased tracks
(48:30 ) Do big DJs play other artists’ music?
(49:59 ) Sending promos
(51:35 ) Knowing your lane
(55:48 ) Favourite tracks
United States
