NBA Legends Who Changed The Sneaker Industry
Description
There are few people in the world who have had as much of an impact on the world of sneakers as Michael Jordan and Kobe Bryant. These two NBA legends have helped to shape the sneaker industry into what it is today, and their influence can still be seen in the way that many people purchase and wear Snkrs today.
For many people, Jordan and Bryant are the two greatest basketball players of all time. But their impact on the sneaker world goes far beyond just their on-court accomplishments. They are also two of the most influential figures when it comes to sneaker culture and fashion.
Jordan was one of the first athletes to sign a major endorsement deal with a sneaker company when he signed with Nike in 1984. At the time, Nike was a relatively small company looking to make a big splash in the world of sports endorsements. They saw Jordan as a potential game-changer, and they were right.
The Air Jordan line of sneakers quickly became a cultural phenomenon, with people clamoring to get their hands on the latest release. The shoes were not only popular with basketball fans, but also with fashion-conscious consumers who appreciated the stylish designs. Jordan's signature sneakers helped to make Nike change the whole sneaker business around the world.