NMRA: Triggs and Doehring
Description
The National Model Railroad Association has been working on a new branding strategy and long-term vision for the future of model railroading, particularly through their Vision 2035 initiative and we here at the ole' ModelersLife world headquarters thought this topic required a more intense investigation and flew in the NMRA's Publications Manager Riley Triggs and Eastern Director John Doehring.
The NMRA has been updating its image to reflect a more current era of the hobby, making model railroading more appealing to a broader audience. The new branding is part of a broader effort to rejuvenate the organization, to stay relevant in an increasingly digital and interactive world. This is great discussion and one we're sure you'll enjoy!!



