Narrowing Your Niche with Samantha Hornsby
Description
SUMMARY
This time, we’re conducting a memorial for What The World Thinks. Its ghost, Samantha Hornsby, shares her story of wearing many too many hats at once, how she learnt the hard way about the value of niching, and we discuss the main lessons she’ll be taking into her next creative project.
So, summon your headphones and brace yourself for a spine-tingling and thought-provoking journey through the podcast graveyard.
This unearthly podcast is conjured for you by OneFinePlay, your gateway to otherworldly entertainment.
TIMESTAMPS
01:59 Intro
05:42 Challenges of being your own editor
10:26 Frustrations of trying to keep control
15:44 Editing alone was a big mistake
18:03 The power of niching
19:36 Podcast predictions for the future
26:04 What resurrection of the show could look like
32:04 Outro
QUOTES
"I really think it can transform a listening experience, by which I mean, like, the fading in and out, the music behind it. You can make things a lot more emotional with, like, good sound design."
— Samantha Hornsby
"I found it really interesting how everyone was, like, united by this single experience that we were all going through, and we were all talking about the ways we think it would change the world, you know, the ways that we think it would change the way that we live, like, the way that we, you know, it'll change the interactions between us."
— Samantha Hornsby
ABOUT THE GUEST
Samatha is the co-founder of ERIC. She's obsessed with career education and working on championing careers in the creative industries.
WATCH ON YOUTUBE
https://www.youtube.com/@podcastgraveyard/videos
SPONSORS
- Check out our FREE creator economy directory here: https://www.onefineplay.com/directory/all
- Get access to the OneFinePlaybook here: https://www.onefineplay.com/#features
- Visit Aila https://meetaila.com/ and use the code GRAVEYARD at checkout
- Use Podder https://www.podderapp.com/ for better podcast analytics
FAVOURITE PODCASTING TOOLS
- Notion [how we plan our podcasts] Click here
- Captivate - [for podcast hosting] https://www.captivate.fm/signup?ref=jamesbishop
- PodPage - [for your podcast website] https://www.podpage.com/?via=OneFinePlay
CONTACT
Email podcastgraveyard@onefineplay.com or head to www.podcastgraveyard.com
Feel free to share your feedback, ideas, or insights from the episodes by tweeting @onefineplay. Thank you for tuning in!
ABOUT THE HOST
James Bishop (40), is the founder of OneFinePlay and one of the leading voices in podcasting.
LinkedIn: https://www.linkedin.com/in/jamesbishopio/
Instagram: https://www.instagram.com/jamesbishopio/
Twitter: https://twitter.com/jamesbishopio
Website: https://www.jamesbishop.io/
Mentioned in this episode:
Podcast Production from OneFinePlay
Working at the intersection of global brands and independent creators, OneFinePlay's team ensures brands have the storytelling verve of creators and creators have the business mindset of brands. We’ve made award-winning content with social purpose at the core on topics from climate & wellness to neurodiversity, architecture and nutrition.
Podder
Unlock growth-oriented action points with our intelligent analytics. With our custom reporting feature, you can create personalised reports on your podcast’s performance using all available data in Podder.
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy