DiscoverFireside with Founders & LeadersNavigating Risk in the Startup World with Phill Burton of Otto Car
Navigating Risk in the Startup World with Phill Burton of Otto Car

Navigating Risk in the Startup World with Phill Burton of Otto Car

Update: 2025-06-25
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Summary:

In this episode, Phill shares his journey from a legal career to becoming co-CEO of Otto Car, discussing the importance of risk tolerance, the dynamics of co-leadership, and the lessons learned from his time at Bloom & Wild. He emphasizes the significance of brand building, sustainability, and the evolving nature of entrepreneurship, while also providing insights for those considering a transition into the startup world.


Chapters:

00:00 Introduction to Phill's Journey

04:19 Transition from Law to Startups

07:32 Understanding Risk in Startups

10:17 The Importance of Personal Circumstances

13:37 The Role of Intrapreneurship

16:31 Navigating Co-CEO Dynamics

19:24 Lessons from Bloom & Wild

22:43 Adapting to COVID-19 Challenges

25:33 Brand Building and Customer Experience

28:22 Sustainability and Values in Business

31:39 Growth Strategies at Otto Car

34:42 Advice for Aspiring Startup Professionals


www.linkedin.com/in/phillburton/www.ottocar.co.uk



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Navigating Risk in the Startup World with Phill Burton of Otto Car

Navigating Risk in the Startup World with Phill Burton of Otto Car

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