New Ways To Use FAQs
Update: 2024-09-16
Description
You know FAQs – that list of frequently asked questions, and answers?
Are they a copywriting chore you would just as soon avoid?
Well, today I’d like to offer a different way to look at them. As a huge, and mainly underutilized, marketing opportunity.
I want you to consider this possibility:
An FAQ section doesn't just inform. It also persuades. But not in a cheesy, ham-fisted kind of way.
See, it is possible to inform while persuading, and we’ll look at how today.
Download.
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