DiscoverThe Unconventional RD PodcastNew Ways to Optimize Your Content for AI in 2025
New Ways to Optimize Your Content for AI in 2025

New Ways to Optimize Your Content for AI in 2025

Update: 2025-02-01
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Woohoo! It’s that time of year again when I review last year’s digital marketing predictions to see how well I predicted the future and then make my new marketing predictions for 2025. 

These prediction posts are some of my most popular content all year, so I can’t wait to share this year’s iteration with you today.

This year, I'm trying something different. 

Rather than releasing a mega-long 2+ hour episode with all my thoughts, I'm releasing one episode for each trend.

Today's episode reviews my first 2024 trend prediction: Optimizing for SGE and AI platforms

Last year I predicted that people would optimize their content for Google’s AI overviews and other AI-search interfaces, like ChatGPT and Perplexity.

Was I correct? Let's find out!

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New Ways to Optimize Your Content for AI in 2025

New Ways to Optimize Your Content for AI in 2025

Erica Julson