Then, after giving a brief history of W. A. Brown and how they eventually became associated with SSDi, Paul expresses excitement at the potential for future growth and innovation that typically comes with a small and flexible team like ours.

Paul goes on to speak on his keys to success as a salesman and decades-long business owner, which include empathy, service, curiosity, and creativity.

Topics Discussed: 

• 00:38 An introduction to Paul Brown
• 02:33 About W. A. Brown & Son, INC.
• 06:40 How SSDi came to improve upon the brown box
• 11:25 SSDi’s curious and service-oriented culture towards its employees and customers
• 14:46 Paul’s background in the industry
• 21:46 Having SSDi’s system put into a competitor’s box
• 23:55 Innovation through curiosity
• 28:15 Inspiring creativity
• 32:46 Why Paul transitioned from walk-in coolers into electrical panels

Connect with SSDi:

• Website - https://www.ssdilv.com/
• Instagram - https://www.instagram.com/ssdilv/?hl=en
• Facebook - https://www.facebook.com/ssdilv
• Twitter - https://twitter.com/ssdilv
• YouTube - https://www.youtube.com/channel/UCNFzcSFmxn3uPnt2hrnpFnA

Key Quotes by Paul:

• The biggest benefit I see is being affiliated with a small organization at this point in time that actually listens to ideas and has an interest not only in how improvements can be made, but in their employees’ well-being.
• Customers pay the bills. Employees are the biggest asset you’re ever going to have.
• There’s no reason to recreate the wheel if somebody has a product that you can make better.
• The money is not made in the back room. And the money is not typically fully made out at the dispensers. It is made inside the store.
• Creativity is brought about by going out and being hands-on with the product and the people.