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Niche Markets, High Impact: Leading the Charge in Early-Stage Credit Facilities

Niche Markets, High Impact: Leading the Charge in Early-Stage Credit Facilities

Update: 2025-02-05
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In episode re-air, host Lynn Sautter Beal talks with Jillian Murrish, CEO of Pier Asset Management, about the waves she and her firm are making in the market — targeting less liquid and underserved areas while focusing on secondary markets and early-stage credit facilities. Jillian shares her journey from working in online real estate to co-founding Pier Asset Management, while offering valuable lessons on flexibility, operational ease, and evolving borrowing bases for early-stage originators along the way.


Join us as we discuss:
  • Why early-stage originators should avoid using expensive equity capital to fund loans
  • The change in defining secured vs. unsecured lending
  • How targeting less liquid areas can help generate alpha and deliver better returns for investors
  • The role of privacy, reputational risk, and the regulatory environment play in decision-making in evaluating potential partners and deals
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Niche Markets, High Impact: Leading the Charge in Early-Stage Credit Facilities

Niche Markets, High Impact: Leading the Charge in Early-Stage Credit Facilities

Leaders in Lending