Nick van Vugt: Connecting Community and Product Goals
Update: 2019-06-26
Description
For Mobile F2P it is impossible to drive a continuous and increasing profit margin and always give players what they want. It's a business after all. In episode six we take a seat with Community Manager for Uken Games, Nick Van Vugt, and talk about how his team combined the best of both Product data analysis and Community-lead qualitative and emotional feedback to generate profit-boosting results. Learn the method behind the success that drove a 100% increase in revenue and a 40% increase in retention.
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In Channel
![Ida-Emilia "Blackthorn" Kaukonen: Secrets To Community Retention From A [Gamified] Cult Leader](https://s3.castbox.fm/b8/54/d9/66131416fdaf526471de6b7b7d12530ff9_scaled_v1_400.jpg "Ida-Emilia \"Blackthorn\" Kaukonen: Secrets To Community Retention From A [Gamified] Cult Leader")
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