Olympian Colleen Quigley on Starting a Women's Running Team
Description
Olympian Colleen Quigley joins the show to talk about her groundbreaking new running team: Meridia (01:00 ). We discuss how the name and identity were developed to reflect a fresh, feminine, athlete-driven brand (03:50 ), and how Colleen has evolved into a startup entrepreneur running a media-forward, athlete-first team (09:15 ). She breaks down what makes Meridia structurally different from other pro teams (13:45 ), the creative process behind the visuals and branding (18:07 ), and how merch and artist collaborations are already in motion (21:18 ). Colleen shares how Lululemon supported her vision and why the team’s multi-sponsor model matters (23:00 ), and critiques the current structure of professional track and field (25:36 ). We explore athlete representation, the road to LA 2028, and Meridia’s long-term vision (29:49 , 32:09 ). Finally, Colleen previews upcoming events, including the virtual Meridia Mile and Boulder activations (39:16 ).
Sign up for the Meridia Mile (Aug 9): https://www.movemint.cc/events/meridia-mile
Follow Colleen Quigley: https://www.instagram.com/steeple_squigs/
More on Meridia: https://www.instagram.com/teammeridia/
Subscribe for more: https://www.youtube.com/@MarathonHandbook
#ColleenQuigley #MeridiaTeam #RunningPodcast #TrackAndField #WomenInSport #EntrepreneurAthlete #OlympianInterview #ProRunning #LululemonAthlete #AthleteBranding #RunningTeam #MarathonHandbook
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