Orchestration, Not Automation: The Overlooked Key to Smarter Warehousing
Update: 2025-05-16
Description
While the logistics world races toward robots, the real revolution in warehouse efficiency is happening quietly—with smarter task orchestration, not more automation.
On this episode of It’s The End of The Week, Jean-Martin Roux (JM), president of Onomatic, and Charles Fallon, discussed a critical yet eye-opening truth about modern warehouse operations: automation isn’t just about robots. In fact, some of the biggest leaps in warehouse efficiency today are happening without them.
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