The outlaw archetype challenges the status quo

* Characters
Outlaws are often rule-breakers who live on the fringes of society, but they may also be heroes or anti-heroes.

* Brands
Outlaws are rule-breakers that oppose conformity and are not afraid to shock or provoke. They may be unconventional, disruptive, or rebellious. 

* Personality
People with an outlaw personality are driven by a desire for freedom, independence, and justice. They may be risk-takers, progressive, and brave. They may also be alienated, disillusioned, or repressed. 

* Motivations
Outlaws are motivated by anger and mistreatment, and they may be triggered to act out when they feel powerless. They may be driven to create an alternative that suits them better than the current options. 

* Goals
Outlaws may seek to change their circumstances, or they may simply want to exist in peace in their own inner world.