What worked for our parent's generation isn't cutting it. Small companies are taking the world by storm and it's not their pocketbooks putting them on the map -it's branding!
We can't relate to an inanimate object like a business, but we can abso-freaking-lutely relate to Brands.Businesses sell products to customers. Brands don’t sell SH!T to anyone. They share their beliefs, ideas, and hopes with people like them. 

When you’re an entrepreneur, your company is your life’s blood.  It’s what we dream about, and what keeps us up at night - not to mention the time and money we put into them. Why wouldn’t you want your idea to go as far as it can? This is the episode that'll walk you through What Is A Brand and How to Turn Your Business Into One!

BYOBRAND PODCAST SHOWNOTES https://www.byobrandpodcast.com/branding

BYOBRAND PODCAST INSTAGRAM https://www.instagram.com/byobrand.podcast/ 

BYOBRAND BLOG EDITION https://www.byobrandpodcast.com/blog