In this episode of Channel Smart, we’re discussing partner relationships with customers. Our guest is Kris Blackmon, Chief Channel Officer at JS Group. Kris is a sitting member of CompTIA’s Channel Development Council and a passionate advocate of diversity in the workplace. 

This episode opens with a discussion about the recent MSP Summit and conversation topics from the show floor. These conversations lead us to discuss the buyer’s journey and how it impacts partners.

Focusing on customer success becomes a theme that carries the episode through the episode with Kris sharing her top three areas where she believes MSPs should focus: 

1. Speak the Customer’s Language
2. Monitor Adoption Metrics
3. Automate the Backoffice

Be forewarned; this episode is double the length of our average episode, so grab a cup of coffee and get ready to get Channel Smart.

We hope you enjoy the podcast. Feel free to reach us for booking, feedback, questions, or comments at info@jsgnow.com.

We know you will find this episode enlightening and informative. To delve deeper into the world of channel strategy and gain more valuable insights, we invite you to visit our website.

For additional information, feedback, questions, or comments, don't hesitate to reach out to us at info@jsgnow.com. Tune in to Channel Smart and stay ahead in the ever-evolving world of business partnerships.