Patty Farmer: master, Market and Monetize Your Message

Update: 2019-01-23

Description

Patty Farmer is an award-winning Marketing & Media Strategist, International Speaker, Radio Host, Magazine Publisher, Event Producer and Best-Selling Author and works with small business owners, entrepreneurs & speakers to attract and convert their ideal clients 24/7 so they can make a bigger impact in the world, and even bigger deposits in their bank account. She has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate and convert in less time and make more money while designing the lifestyle they want to live. Patty’s mission is to help you master, market and monetize your message in a way that creates transformation for both you and your clients.

Patty’s Tips

Tip #1

Making the right connections through social networking is all about using the right strategies at the right time with the right calls to action. Used skillfully, social media becomes your referral engine to grow your business, however it is very important to make sure that EVERY thing you do has a purpose (your why), a goal (the desired result) and a call to action whether it is developing a “like” campaign for your Facebook business page, creating targeted lists on Twitter and/or Facebook, hosting a teleseminar or virtual event. Before you launch, make sure you know what your intentions are, how you are going to measure the results, what the benchmarks will be and what the final goal is.

Tip #2

Effective list attraction, retention and monetization skills are ESSENTIAL for long-term success. Today, your list is your virtual audience or marketplace and while it’s true that it’s not about the size of your list but the engagement and responsiveness, the real secret is in knowing what to do with your list once you’ve built it. Creating stick strategies for why they should stay on your list is just as important as the strategies to get them to opt-in or subscribe in the first place. My two favorite ways to do this are 1. providing exclusive content to my list and 2. providing discounts to my new programs and opportunities to beta test new services only available to my list.

Tip #3

The 3 faux pas I believe that stand in the way of entrepreneurs achieving massive results are 1. not providing value and building a relationship before attempting to “sell” your products and services 2. Confusing networking with selling and 3. adding people to your email list without permission.

I personally live by the “serve not sell” motto and have built my business on conversation and collaboration. Getting away from the

Patty’s Gift:What if 3 minutes could change your business (and your life) forever?

Take my free M3 “Marketing, Media & Money Biz Quiz and I will assess 7 key areas of your business to discover exactly where you are excelling, where you need to make changes, and your next steps for MASSIVE business growth.

How to get it: http://www.m3bizquiz.com/