Pay for Play
Update: 2024-10-08
Description
Would big-name universities pay a magazine to write puff pieces about them? You bet.
Guest: Francie Diep, senior reporter for The Chronicle of Higher Education
Related Reading:
- The Colleges That Pay for Positive Coverage
Even for ‘Mad Men’ Obsessives, Higher Ed Marketing Inspires Unease
Welcome to the Sponsored Campus: More parts of the college experience are up for sale than ever before, experts say.
For more on today’s episode, visit chronicle.com/collegematters.
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