Perplexity strikes multi-year licensing deal with Getty Images
Update: 2025-10-31
Description
Perplexity, an AI search startup, has signed a multi-year licensing deal with Getty Images, marking a significant shift from its previous content scraping practices. This partnership allows Perplexity to display Getty's images within its search tools, addressing past criticisms of unauthorized content use. The deal, tailored to Perplexity's needs, is more formal than previous collaborations and could help resolve copyright concerns. The agreement comes amidst legal challenges, including a lawsuit from Reddit, and a broader industry trend towards regulated data use. Perplexity promises clear credits and links to original sources, emphasizing transparency and proper attribution.
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