Kimmy Almon's journey with Kimmy's Boutique is a testament to the power of passion, focus, and building a brand rooted in authenticity. Starting with pop-ups and a dream, Kimmy turned her boutique into a thriving retail business with two locations in Galveston, Texas, and a growing online presence. From refining her customer base to creating an unforgettable in-store experience, Kimmy shares invaluable lessons for every retailer navigating today's competitive market.

In this episode of the Retail Initiative Podcast, host Josh Orr sits down with Kimmy to explore:

• The pivotal moments that led Kimmy to take her boutique full-time.


• The challenges of balancing multiple locations and why "less is more."


• How focusing on her ideal customer transformed her business strategy.


• The role of community building in driving both in-store and online growth.


• Insights into transitioning from live selling to a robust e-commerce platform.

Kimmy’s story is packed with actionable takeaways on how to embrace change, refine your brand, and make bold decisions that lead to growth. Whether you're a brick-and-mortar retailer or looking to expand your online presence, this episode is a must-listen.

Resources from Josh:

• Learn more about Josh's company and how he helps brick-and-mortar retailers grow online: madebycapital.com


• Free resources, trainings, and downloads: madebycapital.com/podcast/


• Schedule a free strategy call with Josh: madebycapital.com/schedule/


• Follow Josh on Instagram: @RetailJosh

Connect with Kimmy:

• Shop Kimmy’s Boutique: ShopKimmys.com


• Follow Kimmy on Instagram @ShopKimmys