Post Purchase PRO Podcast - Episode Seventy-Eight - Michael Arking - Social Motion Films
Video, the secret weapon behind great brands
We discuss the power of well designed video for branding, sales and storytelling across Amazon and social. Share why Amazon has a corporate directive to elevate the quality of video across the platform and why they chose us as an early partner. Lastly, why each product video you produce needs to be specifically structured based on exactly which platform it will be shown on and for what purpose (ie, educate, sell, etc.)
Michael Arking is the Co-founder of Social Motion, a dynamic video design agency that produces high performing creative product videos for global and emerging brands including Mar's, Nestle and Pilot Pen. He has more that 15 years experience in E-commerce, digital marketing and creative brand building.