Listen Top Shows Blog

Precision Targeting Through Video Advertisements With Sightly

Precision Targeting Through Video Advertisements With Sightly

Update: 2017-05-09

Share

Description

Tim speaks with Larry Harris, CSO of Sightly. Sightly allows you to deliver your most relevant video ads to the most receptive viewers on every device. We learned how he started as a copywriter for the novelist James Patterson and joined Sightly as an adviser who would become president of the company. They talk about Sightly's partnership with YouTube and works exclusively through Google's Adwords.

Comments

In Channel

Programmatic, SEM, Content Marketing and Investment

Programmatic, SEM, Content Marketing and Investment

2017-09-1930:35

Integrated Marketing Agency Born Out of Direct-To-Consumer Response Marketing

Integrated Marketing Agency Born Out of Direct-To-Consumer Response Marketing

2017-09-1230:28

Powerful Identification and Engagement Algorithms to Connect Brands With New Customers

Powerful Identification and Engagement Algorithms to Connect Brands With New Customers

2017-09-0530:00

Using Video to Engage More Consumers

Using Video to Engage More Consumers

2017-08-2930:35

Interactive Experiences That Resonate With Their Target Market

Interactive Experiences That Resonate With Their Target Market

2017-08-2228:09

FastPay and Lending Services to Digital Businesses

FastPay and Lending Services to Digital Businesses

2017-08-1528:04

Contextually Connecting And Activating Audiences On The Move

Contextually Connecting And Activating Audiences On The Move

2017-08-0830:03

Impact of Big Data on Marketing By The Worlds Largest Independent Digital Marketing Agency

Impact of Big Data on Marketing By The Worlds Largest Independent Digital Marketing Agency

2017-08-0829:09

From Real Estate to Robotics

From Real Estate to Robotics

2017-07-2532:56

Helping Online Retailers Build and Grow Their E-Commerce Stores

Helping Online Retailers Build and Grow Their E-Commerce Stores

2017-07-1830:09

How To Measure The ROI of Your Social Media To Create Value

How To Measure The ROI of Your Social Media To Create Value

2017-07-1129:13

Navigating The Sports Marketing Landscape

Navigating The Sports Marketing Landscape

2017-06-2730:05

Innovative Techniques That Focus on One Goal

Innovative Techniques That Focus on One Goal

2017-06-1330:52

Unlocking Possibilities for Ambitious Brands

Unlocking Possibilities for Ambitious Brands

2017-06-0631:25

International Digital Marketing and Search Engine Optimization

International Digital Marketing and Search Engine Optimization

2017-05-3030:41

Full Service Marketing and Friendly SEO with Tangible ROI

Full Service Marketing and Friendly SEO with Tangible ROI

2017-05-2330:07

Brand Love and Creating Holistic Customer Experiences

2017-05-1630:32

Precision Targeting Through Video Advertisements With Sightly

Precision Targeting Through Video Advertisements With Sightly

2017-05-0932:52

Multi-Media Management and New Media Integration

Multi-Media Management and New Media Integration

2017-05-0230:19

Focusing on Being More Authentic as a Brand

2017-04-2533:11

00:00

00:00

x

Precision Targeting Through Video Advertisements With Sightly

Precision Targeting Through Video Advertisements With Sightly

WMR.FM