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Scaling a business shouldn’t feel like guesswork. If you’re tired of relying on referrals or one-off wins that can’t be repeated, this episode will show you a better way.

I’m joined by Don Traxler, leading growth strategist and founder of RevSpark Media, where he helps medical clinics, wellness brands, and franchise owners achieve seven- and eight-figure growth through predictable growth systems. Don’s expertise spans men’s health, regenerative medicine, weight loss clinics, telehealth, and franchising.

In this conversation, Don shares why cheap leads and AI automation alone create bottlenecks, why referrals are like “building on sand,” and how franchise operators can replicate scalable marketing systems across every location. We unpack how to move from unpredictable, random results into data-driven, high-intent client acquisition that fuels sustainable growth.

If you’re ready to replace chance with clarity, and growth with systems you can trust, this episode is for you.

Books Mentioned

• Getting Things Done by David Allen
  
  
• The 4-Hour Work Week by Tim Ferriss
  
  
  

Connect with Don at revsparkmedia.com or on LinkedIn. His book, The Franchise Advertising Excellence Playbook, is available now on Amazon.

Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence.

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