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Prole Drift Tourism: Tacky Trips for a Shrinking Middle Class

Prole Drift Tourism: Tacky Trips for a Shrinking Middle Class

Update: 2025-10-27
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The middle class can’t afford Aspen, Nantucket, or Amalfi anymore—so where do they go? Welcome to the world of prole drift travel destinations: Las Vegas buffets, Cancún all-inclusive resorts, Rocky Point road trips, the Redneck Riviera, Thailand, and the Poconos. Places originally populated by college students, vice seekers, and working-class are becoming the default vacation for a downwardly mobile middle class chasing “luxury” on a budget.


In this video, we explore:

• How destinations like Vegas and Cancún slid from glamour to kitsch

• Why Rocky Point, South Padre, and Myrtle Beach became middle-class staples

• The cultural signals of “fast food luxury” and “Costco Caribbean” vacations

• What these trends say about social mobility and class decline in America


Is prole drift just about taste—or is it the geography of middle-class collapse?


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Prole Drift Tourism: Tacky Trips for a Shrinking Middle Class

Prole Drift Tourism: Tacky Trips for a Shrinking Middle Class

Nicholas Pardini