DiscoverThe MSP Security Playbook | A Podcast from HeimdalProof, Not Promise: Building a Secure and Scalable MSP with Austen Clark
Proof, Not Promise: Building a Secure and Scalable MSP with Austen Clark

Proof, Not Promise: Building a Secure and Scalable MSP with Austen Clark

Update: 2025-11-05
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Welcome to another episode of The MSP Security Playbook, brought to you by Heimdal Security, the unified, AI-powered cybersecurity solutions provider. 



In this episode, host Jacob Hazelbaker sits down with Austen Clark, CEO of Jera IT Limited, a fast-growing Scottish MSP known for its resilience, innovation, and commitment to client trust.



Under Austen’s leadership, Jera IT has integrated multiple firms, guided clients through real-world ransomware incidents, and achieved key cybersecurity certifications, including Cyber Essentials Plus, IASME, and ISO 9001.



Together, Jacob and Austen dive into how Jera IT helped a client recover from the AKIRA ransomware strain without paying a ransom or losing a day’s work, why certifications matter and how to prove, not just promise, your security posture, and finally, the art of communication during a crisis: why “telling people seven times, in seven different ways” keeps trust intact.



Plus, don’t miss this week’s Threat Brief with Heimdal Cybersecurity Advisor Adam Pilton, who unpacks how a convincing deepfake campaign targeted Ireland’s presidential election and what it signals for the future of digital trust.



If you enjoyed this episode, follow MSP Security Playbook on your favourite podcast platform, leave us a review, and share it with another MSP leader who’s serious about scaling securely. Got a question for the MSP Hot Seat or a topic you’d like covered? Drop us a line; we’d love to hear from you.



Chapter Markers:



(02:03 ) – Threat Brief: Deepfake disinformation targets Irish election



(06:00 ) – Surviving the AKIRA ransomware attack without paying ransom



(11:00 ) – The importance of communication “seven times, in seven ways”



(12:00 ) – Why every MSP should hold Cyber Essentials Plus



(17:00 ) – The biggest challenges facing UK MSPs: talent, regulation, and AI



(19:30 ) – The coming shift in MSP business models



(21:00 ) – MSP Hot Seat: How to prepare for a merger or acquisition



(23:00 ) – Play-by-Play: Jacob’s takeaways from the conversation



Useful Links:



Connect with Austen Clark on LinkedIn



To learn more about Jera IT, visit their website



Follow Jacob for more cybersecurity insights on LinkedIn



For more from Adam, connect via LinkedIn



Explore Heimdal’s platform at heimdalsecurity.com

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Proof, Not Promise: Building a Secure and Scalable MSP with Austen Clark

Proof, Not Promise: Building a Secure and Scalable MSP with Austen Clark

Heimdal Security