It's officially Q4, aka the season where entrepreneurs start freaking out about Black Friday, holiday promos, and end of year goals.

But the truth is, your entire business should not depend on the last quarter.

In this episode of Katy Calls BS, I'm breaking down why the holiday hustle is not the vibe in 2025 (or ever!) and how you can create a sustainable launch rhythm that actually works for you. Instead of throwing discounts at the wall and hoping they stick.

Ready to use this time to set yourself up for next year instead of add to the holiday stress?

We're talking about:

• Creating evergreen assets
• Adding value without slashing prices
• Using Q4 to prep your 2026 strategy
• Creating a launch rhythm instead of launch stress

If launching is not your favorite or you want an easy way to do it, grab my Lazy Launch Guide

Connect with your host, Katy Miller:

IG: ⁠@themillersocial⁠ and @katycallsbs

W: ⁠https://themillersocial.com/⁠