Links to good shit we covered:

The Marketing Channels Quiz

THE SHOW:

And we’re back with another episode of The Rogue Marketing Show podcast! Hopefully you had a killer weekend doing all the fun non-work related things. My dad is in the process of opening his own bakery—a story for another day—so I was home helping get things going. There’s something about brick and mortars that make them so real and tangible in a way that online business ownership...isn’t? But damn...are they a billion times more exhausting than anything I’ve ever done in any online business I’ve ever owned.

If you’re listening to this and own a brick and mortar...hats off to you!

Another reason I was headed home is because one of my MANY cousins (my mom is one of 8) had her baby 7-ish months ago and I FINALLY had a moment to drive home to STL and see him without other commitments getting in the way.

It’s no secret I’m not what one would call super “kid friendly.” I’m never sure what to do with them. How do you hold them? Will they break? What do you do when they start screaming?

I once played fetch with Jessica Rasdall’s kid to keep her entertained—I’m THAT kind of “babysitter.” In my defense, I will say that she loved it.

Knowing that I’m completely unskilled in the small child department they asked me to watch him for a hot minute while they ran some errands. Even better—they wanted me to feed him while they were out.

He eats these little puff things and some fruit to supplement the milk apparently.

I thought “how hard could this be?” and agreed.

I get this kid in his highchair and put the food on the tray.

He eats a few here and there but for the most part really enjoys throwing them on the floor.

And then laughs every time I pick them up and put them back on his tray (5 second rule).

I think this went on for a solid 10 minutes before I caught on that he was doing this purely for the entertainment value of watching me get more annoyed as I picked them up.

No end game. No real purpose. Just chucking food on the floor because it’s funny to watch me pick it up.

Which to a baby is totally cool. When his mom got home I asked about it and apparently this is his favorite game. He LIVES for playing it.

But—kinda like when babies are chubby and everyone loves their fat rolls—this is one of those things that is totally cute for babies, and totally annoying when adults do it. Not just with food—but with anything.

And yet, when it comes to blogging—we LOVE doing it for the sake of doing it.

We think “oh it’s Tuesday and I haven’t written a blog post yet today. Better get on that!” and we scurry off to write a bullshit post about 3 things that don’t really matter and hope like hell someone reads it.

Kind of like me having to constantly pick up food off the floor for the baby’s entertainment, this is annoying to your audience.

Listen to the full episode for the breakdown now!