Radio Free 501c: Association Partnerships Fuel Growth with Edessa Polzin, PCM May 12, 2025
Description
Episode 285: We round out our celebration of AANHPI Month with our third episode in the series. My guest Edessa Polzin, PCM, Director, Strategic Partnerships at the American Marketing Association (AMA) shares her passion for relationship building and how together organizations can do more. Edessa loves marketing and she was a member of AMA before she found the perfect job on staff. She brought her enthusiasm and love for marketing to the association, where she builds and maintains strong partnerships with their corporate supporters. Edessa has a great approach to working with partners that she believes makes AMA bigger, better, and faster! Want your association to do the same thing? Her advice will get you thinking and on the path to reaching your goals! What are your challenges working with corporate partnerships? Share a comment!