Red flags in marketing: the low down from the world’s biggest brands
Description
What are the biggest red flags in today's marketing strategies? In this episode of Building Brand Advocacy, recorded live at our New York Brand Advocacy Summit, Verity hosts a panel of six social strategists and brand leaders to battle it out over what’s real, what’s noise, and what’s next in social, culture, and creators.What You’ll Learn:💡 Why Real-Time Content Is the New Brand Currency📉 What Happens When AI UGC Crosses the Line📢 If Every Brand Needs a Broadcast Channel Strategy🔍 How Social SEO (via Shorts, TikTok & Reddit) Is Already Here👥 If Private Advocates Matter More Than Loud OnesMeet the panellists:Madisen Theobald @ M.A.C CosmeticsGabriel Gomez @ MCoBeautyMcKinley Hart @ SoulCycleBrandon Smithwrick (Content Strategist)Maksim Tokarev @ Loop EarplugsJames Denman (Brand Strategist)Chapters:00:00 – Kicking Off01:22 – Hot Takes Begin: Predictions for 202607:34 – Brand Flags: Green, Red, or Beige?23:03 – Watch, Wait, or Walk: What Brands Should Act On, Pause, or Ditch35:25 – Social SEO & AI Content: Future-Proofing Your Brand38:23 – AI Content Ethics: Where Brands Go Wrong40:45 – Closing Out & Audience QuestionsIf you're marketing in 2025, this one's your rethink.Connect with our panelists:Madisen: www.linkedin.com/in/madisentheobald/McKinley: www.linkedin.com/in/mckinleyhart/Gabe: www.linkedin.com/in/gabegomezdigital/James: www.linkedin.com/in/jamesdenman/Brandon: www.linkedin.com/in/brandonsmithwrick/Maksim: www.linkedin.com/in/maksim-tokarev-398880182/Join the Building Brand Advocacy community:Subscribe: / @buildingbrandadvocacy Instagram: www.instagram.com/building_brand_advocacyTikTok: www.tiktok.com/@building.brand.advocacy
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