Will Harris is a 4th generation rancher who has adapted his land to a regenerative agriculture system. The switch occurred after Will had an epiphany about the inherent problems of the industrial system of cattle ranching. Today, he uses the wisdom of his great-grandfather, and the cycles of nature to raise some of the best cattle around. 

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Will Harris is a fourth-generation cattleman, who tends the same land that his great-grandfather settled in 1866. Born and raised at White Oak Pastures, Will left home to attend the University of Georgia's School of Agriculture, where he was trained in the industrial farming methods that had taken hold after World War II. Will graduated in 1976 and returned to Bluffton where he and his father continued to raise cattle using pesticides, herbicides, hormones, and antibiotics. They also fed their herd a high-carbohydrate diet of corn and soy. In the mid-1990s Will became disenchanted with the excesses of these industrialized methods. They had created a monoculture for their cattle, and, as Will says, "nature abhors a monoculture." In 1995, Will made the audacious decision to return to the farming methods his great-grandfather had used 130 years before.

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