DiscoverOxford Brookes UnscriptedResearch with a Purpose: How Shape Commercialisation is Changing the Game with Dr Syahirah Abdul Rahmen
Research with a Purpose: How Shape Commercialisation is Changing the Game with Dr Syahirah Abdul Rahmen

Research with a Purpose: How Shape Commercialisation is Changing the Game with Dr Syahirah Abdul Rahmen

Update: 2025-03-24
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In this episode of Oxford Brookes Unscripted, Dr Syahirah Abdul Rahman (Shera), Senior Lecturer in Innovation and Entrepreneurship, explores the transformative potential of commercialising SHAPE research - Social Sciences, Humanities, and Arts for People and the Economy. She challenges misconceptions around commercialisation, explaining how it’s not just about profit but about creating sustainable, real-world impact. We discuss how SHAPE and STEM can work together, why a cultural shift in academia is needed, and how universities can support researchers in turning knowledge into practical solutions. With inspiring examples of successful SHAPE ventures, this episode highlights commercialisation as a powerful vehicle for research impact and long-term societal change. You can explore Shera’s wider research by visiting her staff profile: https://www.brookes.ac.uk/profiles/staff/syahirah-abdul-rahman https://www.linkedin.com/posts/mark-mann-aa83467_tto-shape-socialenterprise-activity-7289677022618943489-UWKN?utm_source=share&utm_medium=member_ios&rcm=ACoAAA4JqMIBJgB-u7z-mVuNdYo_XknZsbZn0I0
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Research with a Purpose: How Shape Commercialisation is Changing the Game with Dr Syahirah Abdul Rahmen

Research with a Purpose: How Shape Commercialisation is Changing the Game with Dr Syahirah Abdul Rahmen

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