Revolutionizing B2B E-Commerce With Jason Magee
Update: 2023-11-09
Description
Key Points From This Episode:
[00:02:25 ] Why digital transformation is vital for B2B businesses to align with customer expectations
[00:07:15 ] How Jason and his partner started Human Element after experiences in early e-commerce and tech startups
[00:09:20 ] Prioritizing sales channels and integration for a successful B2B digital transformation
[00:12:36 ] Why effective digital transformation requires a clear, budgeted plan over set periods
[00:13:37 ] B2B upgrade challenges include a lack of roadmap, resistance to change, and continuous iteration
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