In S1 E5: Wholesale vs. Distributor: Choosing the Right Path for Your Food Brand of The Retail GPS, Ihsan explores key differences between wholesale and distributor models for scaling food brands. Wholesale offers higher margins and control but is resource-intensive. Distributors provide broader reach and scalability but reduce margins and control. Choose based on your goals, resources, and cash flow needs. Music: “Mellow Bop” by Prigida from Uppbeat (License code: 4HQCBYCVPZJTWYKL).