DiscoverBetter: The Brand Designer PodcastS11 E15: Making “the Leap” from Agency to Studio (and Balancing Mom Life) with Katie Higginbotham
S11 E15: Making “the Leap” from Agency to Studio (and Balancing Mom Life) with Katie Higginbotham

S11 E15: Making “the Leap” from Agency to Studio (and Balancing Mom Life) with Katie Higginbotham

Update: 2025-05-13
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Description

In this episode, I’m chatting with Katie Higginbotham, previous minimind student of mine, designer, studio owner, creative director, and mom of three. We talk all about what it really looked like to make the leap from her established agency job to running her own studio.

With Mother’s Day just behind us, this convo feels especially timely. Katie shares how she knew it was time for a change, how she prepped for the transition, and what it’s been like balancing client work, a part-time role, and mom life all at once. We also dive into the honest truths, like mom guilt, chaotic schedules, and learning to protect the time that matters most.


Guest Information:

Guest Name: Katie Higginbotham

Guest Business Name: Katie Higginbotham Design

Guest Website: katie-higginbotham.com

Guest Instagram: @katie_higg_design


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Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

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S11 E15: Making “the Leap” from Agency to Studio (and Balancing Mom Life) with Katie Higginbotham

S11 E15: Making “the Leap” from Agency to Studio (and Balancing Mom Life) with Katie Higginbotham

Jen Davis