The lifestyle hotel segment is red hot, driven by experience-focused offerings that appeal to new generations of travelers. Scott Kerr speaks to Amar Lalvani, president and creative director at Hyatt's new lifestyle group, a dedicated division primarily focusing on lifestyle hotels including brands like The Standard, Thompson Hotels, Dream Hotels, Bunkhouse Hotels, and others. Amar discusses why Standard International was sold to Hyatt, the thinking behind Hyatt's brand groupings strategy, what's driving the boom in lifestyle hotels and how Hyatt is enhancing its leadership, the strategic benefits of being part of Hyatt's massive loyalty program, and the biggest changes in hospitality over the last 10 years. Plus: Why the buzzy new concept hotel The Manner in New York City 'feels like the living room of your coolest friend'

Featuring: Amar Lalvani, President and Creative Director, Lifestyle Group at Hyatt (hyatt.com)

Host: Scott Kerr, Founder & President of Silvertone Consulting

About The Luxury Item podcast: It's a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.

Stay Connected: scott@silvertoneconsulting.com

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