Geraldine Wharry is one of the world's leading Fashion Futurists. As a Regenerative Futures Architect, she helps partners decode emergence and implement change, whilst adopting strategies leveraging creative, systemic and environmental imperatives.

Trusted by organisations ranging from Nike, Samsung, Afterpay, Christian Dior to Seymour Powell, Geraldine's blend of strategic, regenerative and creative foresight has been applied across fashion, beauty, technology, sustainability, culture, media, gaming, the arts, health, travel and industrial design. Geraldine is also a regular speaker on stages ranging from SXSW to the Adidas global headquarters. 

Her views on a future of fashion that stands at the crossroads of Tech, Purpose and Sustainability are regularly featured on the BBC, Vogue, The Financial Times, BoF and other international press publications. She writes about strategic futures for Dazed Beauty and in her monthly column 'Tomorrow' for Spur Magazine in Japan.

Questioning established future foresight methods and innovation implementation problems, by applying regenerative futures thinking and Biomimicry, has been a running thread in Geraldine's practice and the school community hybrid she founded, Trend Atelier. She is a regular guest lecturer at leading universities in Europe.

As a Fellow of the Royal Society for the Arts and a member of the United Nations' Conscious Fashion & Lifestyle network, Geraldine Wharry's mission is to inspire leaders, industries and people to enact visionary futures, for the greater good of the people and planet.

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