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[Ep 132] I hate to break it to you, but… you’ve been doing headlines all wrong. ❌

I know we tend to go vague with our headings & use them almost as a throw away in copywriting, but this is NOT the place to do either of those things!

Headings don’t just matter on blog posts—they matter on main website pages, too. Think: Home, About, Services... even your Freebie pages, Sales pages, & other Landing pages.

Those cute lil robots 🤖 that scour the internet when someone asks a question in Google or ChatGPT—they’re helpful, but they’re not the most intelligent. They need things to be SIMPLE. And that especially applies to headlines. 

The better they can understand something quickly, the more likely they are to serve your site up on a silver platter to that person who’s searching for you.

In this episode, I’m sharing everything you need to know about heading hierarchy, how to optimize headlines, & I’m even walking you through an actual example from a coaching call!

Get the full show notes here!

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