This week in your round up of SEO News I discuss how: -  Google is now using MUM for Vaccine Search Results - Google announced they are launching a new SERP feature to inform users when a story or topic is rapidly evolving and doesn't yet have information from a range of reliable sources. - Google tests seller ratings in organic search As always you can find the SEO News Alexa Flash Briefing here on the Amazon store. Simply press Enable skill to receive weekly SEO News.