SMP Insights: How Colo Colo Won a Championship by Trusting the Data
Update: 2025-08-13
Description
Colo Colo were on the verge of a squad overhaul after losing the title.
Then, KPI Football told them something surprising:
“You’re already the best team. Keep your core, tweak a few details.”
They followed the advice.
Next season: 🏆 Champions + 💰 Big budget savings.
Jose Gandarellas joins me on Sports Management Podcast to share:
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The KPI that shows a player’s value without goals or assists
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How AI predicts football success
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Lessons from running a club & a sports analytics startup
🎧 Full episode here → https://sportsmanagementpodcast.com/204-how-data-analytics-create-champions-jos-gandarillas-founder-of-kpi-football
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