Rob Safrata, a Canadian CEO of two climate-leading and social purpose companies: Novex Delivery Solutions and Coast to Coast Experiences joins the Green Business Podcast.

As a purpose-driven CEO, in 2007, he was recognized by the Globe and Mail stating, “You won’t find a greener chief executive officer than Robert Safrata.”

Listen to host Eric Dye & guest Rob Safrata discuss the following:



* What evidence do you have that being sustainable is more profitable?

* What is the greatest determinant of success when “greening” your company?

* Beyond increased profits, what have you found to be some of the “unintended benefits” of embracing sustainability?

* You have been doing this for over 20 years. What would you say is different these days in sustainability?

* Where do you think we are on the path to cleaner companies?





Robert Safrata, a visionary CEO, is disrupting corporate leadership by seamlessly blending social purpose and climate responsibility. Recognized by the Globe and Mail as “One of Canada’s greenest CEOs”, Rob is a pioneer in sustainability.

Rob, as the owner of two transportation companies, is passionate about reducing air pollution. With aspirations of electrifying his entire fleet of Medium Heavy Duty vehicles, Rob is leading the adoption of vehicle-to-grid (V2G) technology in Canada so that he, and others, can afford them.

He introduced Canada’s first V2G pilot project for medium- and heavy-duty vehicles, demonstrating the very first bidirectional electric vehicle (EV) charging hub in British Columbia. He also leads key conversations in sustainability at events, conferences, and podcasts. He is also the host of CEOs & Self Driving Cars, a podcast focused on adding visibility and fun in the green space by interviewing in a “self-driving” Tesla.

In the dynamic intersection of business, sustainability, and innovation, Rob is passionate about helping business leaders understand how profit is enhanced when the triple bottom line is maximized. Or at least get them thinking about it.

Beyond business,Robs actively shapes sustainability dialogues at events, conferences, and podcasts.



Websites: https://ctcexperiences.com | https://www.novex.ca

Social Media Links:

Linkedin: https://www.linkedin.com/company/coast-to-coast-experiences

Linkedin: https://www.linkedin.com/company/novex-delivery-solutions

Facebook: https://www.facebook.com/NovexDelivers

Twitter: https://twitter.com/novexdelivers



People also listened to: Meet A Leading Fintech Executive Who Truly Understands The Puzzling World Of Commerce