DiscoverDriving Growth: The Go-To-Market PodcastScaling Startups with Systems and Authentic Leadership featuring Shannon Harvard
Scaling Startups with Systems and Authentic Leadership featuring Shannon Harvard

Scaling Startups with Systems and Authentic Leadership featuring Shannon Harvard

Update: 2025-09-17
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Description

Shannon Harvard, VP of Sales at Overstory Media Group, joins host Steve Whittington to discuss what it takes to build a go-to-market system from the ground up. Shannon shares lessons from her corporate media background and how she applied them in the startup world, from establishing KPIs and sales infrastructure to navigating crises with resilience. She also dives into the importance of authentic leadership, empowering teams in hybrid environments, and using transparent data systems to drive alignment and growth. This conversation is packed with insights for anyone scaling a startup or leading sales through change.

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Scaling Startups with Systems and Authentic Leadership featuring Shannon Harvard

Scaling Startups with Systems and Authentic Leadership featuring Shannon Harvard

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