Season 3, Episode 13: Taming the mayhem and pandemonium of X (with Trung Phan)
Season 3, Episode 13: Taming the mayhem and pandemonium of X (with Trung Phan)Update: 2024-05-14
Description
My guest on this week’s podcast is Trung Phan, a popular X (Twitter) personality and a host of the Not Investment Advice podcast. Trung popularized the “short-form deep dive” content format on X following its introduction of long-form posts and has developed a for posting infotainment style content that often goes viral.
In our conversation, Trung and I discuss:
- How Trung’s background as a comedy screenwriter contributed to perfecting his voice on social media;
- How the social media landscape has arguably been redefined since COVID;
- The substantive changes that have occurred on X since Elon Musk acquired it;
- The best strategy for aggregating an audience on social media in this new landscape;
- Whether creators focus on a single platform or try to diversify;
- How Trung’s content strategy on X has changed since Musk’s takeover;
- How creators should approach making time investments in new platforms like Threads;
- The value of live video for podcasts;
- The optimal cadence of publishing for various platforms.
Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:
- Clarisights. Go to clarisights.com/demo to try it out for free. You’ll see why thousands of performance marketers trust Clarisights every day.
- INCRMNTAL. True attribution measures incrementality, always on.
Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
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