Seeing a drastic decrease in clicks but not impressions?

Seeing a drastic decrease in clicks but not impressions?

Update: 2025-08-02
Share

Description

Clicks dropping while impressions remain stable? SEO Director Donna Donahue from Antylia Scientific shares her current approach to this exact challenge. She emphasizes the importance of frequent site crawling, establishing benchmarks before making changes, and proper URL mapping during transitions. Donahue also recommends implementing monitoring systems to track the impact of pivots and analyzing competitor content that appears in AI-generated search results.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Comments 
In Channel
SMB SEO in the GEO Era

SMB SEO in the GEO Era

2025-12-0131:23

loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Seeing a drastic decrease in clicks but not impressions?

Seeing a drastic decrease in clicks but not impressions?