Shaping Social Behaviors in Projects with the SCARF Model
Update: 2024-06-16
Description
In this episode, Ricardo explores the SCARF model, a powerful framework developed by neuroscientist David Rock to understand and manage social behaviors in projects. He examines the five key domains of SCARF: Status, Certainty, Autonomy, Relatedness, and Fairness—and discusses how each of these elements can significantly impact team dynamics and project outcomes.
By recognizing and addressing these social drivers, project managers can create a more positive and productive environment and ultimately achieve greater project success.
Listen to the podcast to learn more.
*Image generated using PMOtto.ai for ChatGPT.
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