⚠️ Note: This episode is from the Intentional Documentary® era. It remains in the archive because it speaks to the power of story as service and self-expression, especially for heart-led professionals and business owners navigating identity, messaging, and visibility.

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What if telling your story wasn’t just about visibility, but about service, clarity, and deeper connection?

April Pertuis of Light Beamers joins Marie to explore story as a transformational tool for creatives, coaches, and small business owners. With over 25 years in journalism and storytelling, April shares a simple framework for identifying and expressing your stories — even if you think you don’t have one.

Topics covered: 

• Why every story matters, not just the “big trauma” ones
• A practical framework for identifying the story arc
• What to do when you have multiple stories
• How to weave personal stories into your business content without feeling redundant
• The importance of documenting and reflecting (journaling, voice notes, etc.)
• Light Beamers Community and “Wednesday Live” story-sharing practice
• The connection between story, freedom, and visibility

Where is she today?

April Adams Pertuis is still lighting the way. As the founder and CEO of LIGHTbeamers, she helps women turn their personal stories into powerful tools for visibility, connection, and service, whether through speaking, podcasting, or becoming published authors. Her work centers on the belief that everybody has a story, and that story is a beacon.

She also hosts The Inside Story podcast, where she spotlights entrepreneurs and changemakers who have walked through fire and come out brighter, all to inspire listeners to share their own stories with purpose.

Connect with April + access the archived episode resources here: 

→ dangerouslygoodstories.com/intentional-documentary-archive