Should we pay people to walk?
Update: 2025-09-24
Description
One way health policymakers can get people to exercise more is to pay them. But should we pay greater amounts to people who exercise more, and smaller sums to those who do less? Rebecca Dizon Ross tells us about her research on personalizing incentive payments to try to encourage exercise. Does getting people to choose their own exercise targets and financial compensation encourage them to walk more?
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