DiscoverMarketing ConnectedSir Martin Sorrell’s ‘land and expand’ strategy
Sir Martin Sorrell’s ‘land and expand’ strategy

Sir Martin Sorrell’s ‘land and expand’ strategy

Update: 2021-04-15
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S4 Capital chairman Martin Sorrell shares in a fireside chat how the tech wars will impact Southeast Asia,  why he thinks pitching is artificial and why S4 Capital believes in "landing and expanding" instead.

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Sir Martin Sorrell’s ‘land and expand’ strategy

Sir Martin Sorrell’s ‘land and expand’ strategy

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