Smarter, Better, Faster, With Warren Zenna
Update: 2024-03-01
Description
Welcome to The Channel CRO, where hosts Kathleen Martin and Des Thomas interview Warren Zenna, founder of the CRO Collective. In this episode, Warren shares his insights on the crucial role of Chief Revenue Officers in aligning sales, marketing, and customer success to overcome revenue misalignment in B2B companies. He emphasizes the importance of leadership, expertise, and data-driven decision-making in crafting a successful CRO strategy. Tune in for a condensed masterclass on empowering CROs to excel in their pivotal roles.
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