SoFi Re-enters Crypto Market with SoFi Crypto: Seamless Integration of Trading and Banking ServicesSoFi, a financial services company, has launched SoFi Crypto, enabling users to trade popular cryptocurrencies like Bitcoin and Ethereum within their existing SoFi accounts. This marks SoFis return to the crypto market after discontinuing services in 2023. The company aims to integrate crypto trading seamlessly with its traditional banking services.SoFis CEO, Anthony Noto, believes blockchain technology will fundamentally change finance, making money movement faster, cheaper, and safer. The company supports trading for up to thirty different crypto assets, with access being phased in and a waitlist available.This development follows the Office of the Comptroller of the Currencys guidance, allowing federally chartered banks to custody crypto and offer related services. SoFis stock saw a nearly one percent increase today, and has gained one hundred percent year-to-date.

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