DiscoverShe CountsStart With “NO”: Exploring the Power of Acting with Intention
Start With “NO”: Exploring the Power of Acting with Intention

Start With “NO”: Exploring the Power of Acting with Intention

Update: 2025-11-05
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Description

Most professionals treat "yes" as their default setting, then spend their lives playing catch-up. Brandy Jordan joins us to help reframe "no" as a necessary operating system for strategic decision-making rather than a personal failure. The discussion covers the planning fallacy, why self-abandonment is unsustainable leadership, and how starting with no actually leads to better, more intentional “yes” decisions.



Sponsors
Forwardly - https://www.forwardly.com/shecounts
Relay- https://relayfi.com/shecounts
Client Hub - https://www.clienthub.app/lp/shecounts


  • (00:00 ) - Welcome to She Counts

  • (00:52 ) - Meet Brandy Jordan: The Power of Starting with No

  • (01:53 ) - The Genesis of She Counts Podcast

  • (05:36 ) - Personal Experiences with Saying No

  • (09:45 ) - The Importance of Prioritizing and Setting Boundaries

  • (17:30 ) - Practical Tips for Saying No

  • (32:01 ) - Reflecting on the Importance of Pausing

  • (32:29 ) - Overcoming the Fear of Saying No

  • (34:46 ) - Personal Boundaries and Work-Life Balance

  • (39:55 ) - The Planning Fallacy and Time Management

  • (47:53 ) - Encouraging a 'Start with No' Mindset in Teams

  • (53:32 ) - Final Thoughts and Takeaways


Resources

SPONSORS: Forwardly, Relay, Client Hub


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Connect with Nancy

https://www.thedancingaccountant.com/

https://www.linkedin.com/in/nancy-mcclelland-cpa


Connect with Questian

https://www.reqoncilefinancials.com/

https://www.linkedin.com/in/questian-telka-ea-78383666


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This podcast is a production of Earmark Media

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Start With “NO”: Exploring the Power of Acting with Intention

Start With “NO”: Exploring the Power of Acting with Intention

Questian Telka, EA & Nancy McClelland, CPA