In this episode, Jason Atkins the Co-Founder and President of Cake Equity shares his insights and demystifies the world of staff equity. From tax breaks to staff engagement, there are so many benefits to doing this, and it's not as difficult as you may think.Cake is 5 years old and has over 150k equity holders on the platform in 80 different countries. They're the definition of an Aussie tech success story. The big ticket items 👇🏻2:15 - what is equity? A term for the ownership of a company.6:15 - the impacts on founders of going down the equity share route. Founders technically own less, but the flip side is that they can attract, engage and retain better people and teams. 9:43 - The impact on strategy and culture of equity ownership. Founders need better tools for managing this. 13:55 - There are two types of value in employee ownership. The cash value, and also the day-to-day value. The alignment between leadership and employees who are working together to build brilliant products and companies.16:30 - There are clear productivity gains in employee-owned businesses over more traditional business models.18:15 - Clarifying the terms “Vesting period” and “Cliff”.21:14 - There are tax implications to this. Employees NEED TO DO THEIR OWN CHECKING.21:49 - Offering shares/options to international employees. A way to fully embrace the distributed team model. There can be complications for both the employer and the employee, but it is possible. (Luckily Cake can help with this 👍🏻)25:10 - Why wouldn’t a business go down this path? There are cultural and business inputs needed, it needs to be a part of your day to day culture. If this isn’t for you, then don’t do it. 26:30 - Startups, under 7 years old have some clear tax advantages to doing this, so it makes sense. Older businesses dont have this and there can be complications around going down this route.28:19 - The difference between RSU (Restricted Stock units) and Options. Established businesses generally go down the RSU path, Start Ups go with options.31:40 - This isn’t as hard to roll out as people may think. Thanks to Cake 🍰 Pretty much every ESOP plan they’ve seen has been incomplete in some way.34:43 - The organisational debt around trying to do this manually carries too much risk. 🤯 The Cake platform removes this debt, so why wouldn’t you? (Shameless plug 👍🏻)🔔 Subscribe for more Talent Acquisition & HR insights like this: http://bit.ly/3sKF2rC------ Social ------💡 Crew Blog » https://wearecrew.io/blog/🏆 Carrer Page Awards » https://wearecrew.io/the-alfies/Regardless of where you are on your journey, we can help. https://wearecrew.io/contact/👍 Facebook » @CrewTalentAdvisory🦜 Twitter » @WeAreCrewTalent👩‍💼 LinkedIn » Crew Talent Advisory------ Crew Talent Advisory ------We have a range of recruitment services to suit any stage of your business’s evolution because humans aren’t a one-size-fits-all kind of deal (if they were there’d be no need for adjustable baseball caps)------ Customer Testimonials ------🎬 MessageMedia: https://youtu.be/JlRl9yuTaCg🎬 Xplor: https://youtu.be/vObszKdYsDQ🎬 Ippon: https://youtu.be/-Wp4fgxHaRE